Birthday VIP Club™
Anchor Program – Terms & Conditions (Restaurants)
Last updated: [Date]
These Terms & Conditions (“Terms”) govern participation by the restaurant identified in the Anchor enrollment form (“Restaurant,” “you”) in the Birthday VIP Club™ Anchor Program (“Anchor Program,” “Program”) operated by [Your Company Legal Name] (“Company,” “we,” “us,” “our”).
By confirming participation in the Anchor Program (online, by email, or in writing), you agree to these Terms.
1. Program Description
1.1. The Anchor Program is a free, invite‑only BETA test designed to:
Showcase your birthday offer to Birthday VIP Club members;
Measure real guest interest and behavior; and
Help Company decide which restaurants may be invited into paid, ongoing Founder plans.
1.2. During Anchor, Birthday VIP Club members may view and claim your birthday offer and visit your location to redeem it, subject to the offer rules you approve.
2. Eligibility & Enrollment
2.1. Participation is by invitation only. Company may determine eligibility at its sole discretion, including but not limited to:
Online reputation and review score;
Brand fit and guest experience;
Cuisine, location, and capacity for group dining.
2.2. Enrollment is complete when you:
Review and approve your birthday offer; and
Confirm acceptance of these Terms (digitally or in writing).
3. Program Term & Scope
3.1. The standard Anchor period is:
60 calendar days from your go‑live date, or
Until 20 birthday claims have been recorded for your Restaurant through the platform,
whichever occurs first (“Anchor Term”).
3.2. Company may extend, shorten, or pause your Anchor Term at its discretion, for example in case of operational issues, low guest response, or quality concerns.
3.3. Participation in the Anchor Program does not guarantee:
Any specific number of views, claims, visits, or revenue;
Invitation into a paid Founder plan; or
Ongoing placement in the Birthday VIP Club marketplace.
4. Fees & Commissions
4.1. There are no fees, commissions, or revenue share charged to you for participation in the Anchor Program.
4.2. If you later choose to participate in any paid plans (e.g., Founder plans, annual exclusivity, add‑ons), those will be governed by separate terms and pricing.
5. Restaurant Responsibilities
5.1. You agree to:
a) Honor Approved Offers
Honor the birthday offer exactly as approved in writing with Company;
Ensure managers and front‑of‑house staff are briefed on how to recognize and redeem Birthday VIP Club offers; and
Not materially change or withdraw the offer during the Anchor Term without written agreement from Company.
b) Provide a Safe, Quality Experience
Deliver a safe, lawful, and professional dining experience to all Birthday VIP Club guests; and
Maintain required licenses, permits, and insurance to operate your business.
c) Communicate Operational Changes
Inform Company promptly of any major changes affecting offer redemption (e.g., closures, capacity limits, menu changes).
6. Guest Experience & Reviews
6.1. Company may request feedback and reviews from Birthday VIP Club guests who visit your Restaurant.
6.2. This feedback may be shared with you in aggregate or anonymized form to improve your offer and guest experience.
6.3. Consistently poor feedback, repeated complaints, or serious guest issues may result in:
Suspension or removal from the Anchor Program; and/or
Ineligibility for future paid plans.
7. Data & Privacy
7.1. Company collects and stores guest data in connection with Birthday VIP Club (e.g., contact info, celebration dates, offer claims and redemptions).
7.2. Company may share with you:
Aggregated and/or individual guest data necessary to fulfill offers and measure performance; and
Reports summarizing claims, estimated revenue, and feedback.
7.3. You agree to:
Use guest data only for the limited purpose of fulfilling birthday visits and follow‑up communication related to your Restaurant;
Comply with all applicable privacy, data protection, and anti‑spam laws when contacting guests; and
Not sell, rent, or transfer Birthday VIP Club guest data to third parties.
8. Marketing & Brand Usage
8.1. You grant Company a non‑exclusive, royalty‑free license during and after the Anchor Term to use your:
Restaurant name, logo, and offer details;
Photos and descriptions you provide;
Aggregated performance metrics and anonymized feedback,
for the purposes of operating, promoting, and improving the Birthday VIP Club platform and related services.
8.2. Company may use screenshots, metrics, and testimonials (with or without your name, as agreed) in marketing and sales materials.
8.3. You may refer to your participation in the Anchor Program and display Birthday VIP Club branding as provided by Company, but must not misrepresent your relationship with Company or make unauthorized promises on its behalf.
9. Evaluation & Future Invitations
9.1. Company will evaluate your performance in Anchor using factors such as:
Number of birthday claims and redemptions;
Estimated guest spend;
Guest feedback and reviews;
Responsiveness to communication and offer implementation.
9.2. Based on that evaluation, Company may:
Invite you into paid Founder plans or other programs;
Decline to invite you into paid plans; and/or
Remove or reduce your visibility within the platform.
9.3. Participation in Anchor does not obligate you to join any paid plan, nor does it obligate Company to extend such an invitation.
10. Termination
10.1. Either party may terminate your participation in the Anchor Program at any time, with or without cause, by written notice (including email).
10.2. Company may immediately suspend or terminate participation if:
You fail to honor offers;
There are serious or repeated guest complaints;
You misuse guest data; or
You engage in conduct that, in Company’s reasonable judgment, could harm guests, the platform, or the Birthday VIP Club brand.
10.3. Upon termination:
Your offers will be removed from active promotion;
You remain responsible for honoring any valid offers already presented to guests prior to termination, unless otherwise agreed in writing.
11. Disclaimers & Limitation of Liability
11.1. Company provides the Anchor Program “as is” and makes no warranties, express or implied, including any warranty of specific results, guest volume, or revenue.
11.2. To the maximum extent permitted by law, Company’s total liability arising out of or relating to your participation in the Anchor Program will not exceed $500 USD.
11.3. In no event will Company be liable for any indirect, incidental, special, consequential, or punitive damages, including lost profits or business interruption.
12. Miscellaneous
12.1. These Terms constitute the entire agreement between you and Company regarding the Anchor Program.
12.2. If any provision is held invalid or unenforceable, the remaining provisions remain in full force.
12.3. These Terms will be governed by and construed in accordance with the laws of the State of [Your State], without regard to its conflict of laws rules.
12.4. Any disputes arising from or relating to these Terms will be resolved in the state or federal courts located in [Your County, Your State], and you consent to personal jurisdiction in those courts.
13. Acceptance
By participating, Restaurant authorizes Company to send transactional and informational messages (email and SMS) related to the Anchor Program and any subsequent paid plans. Restaurant may opt out of non‑essential promotional messages at any time by following the unsubscribe instructions; however, certain operational messages are required to participate in the program.
By confirming participation in the Anchor Program (online, by email, or in writing), you acknowledge that you have read, understood, and agree to be bound by these Terms & Conditions.
[Your Company Legal Name]
[Your Address]
[Your Contact Email / Phone]
You can paste this into a doc, swap in your legal entity, state, and county, bold any key phrases you want owners to notice (free, no commissions, no obligation), and then have your attorney tighten the language for your jurisdiction.